PESAN DAKWAH ISLAM MELALUI MEDIA SOSIAL (Studi Deskriptif Kualitatif pada penggunaan Display Picture Blackberry Messenger di kalangan Remaja Masjid Al-Muttaqin selama Bulan Ramadhan 1436 H/2015 M)

Abstract

Delivery of preaching messages through social media as the formation of
 personal branding on the Display Picture Blackberry Messenger among teenagers
 of mosque Al-Muttaqin Nglatiyan, Ngentakrejo, Lendah, Kulon Progo, Daerah
 Istimewa Yogyakarta. Sources of data obtained from the accounts or the
 Blackberry Messenger (BBM) application with PIN code 54013949. Data
 collection techniques used Focus Group Discussion (FGD) Interview. The method
 used in this research is qualitative. Data analysis techniques used by using
 interactive analysis techniques Miles and Huberman or commonly called
 Interactive models.
 The result showed that delivery of preaching messages carried out through
 various ways both verbal and written. Verbal ways such as by methods Kultum
 and Tausyiah while written ways used social media as a tools of delivering Islam
 preaching while the formation of personal branding is done indirectly by members
 of the preaching section AREMA.
 Keyword: Preaching Messages, Social Media,