Author(s)
Daniel, Jean-PierreKeywords
Mercado de segurosAnálisis de mercados
Aspectos culturales
Religión
Comportamientos empresariales
Comportamiento del consumidor
Full record
Show full item recordAbstract
When insurers attempt to account for the differentials in insurance penetration levels between differents countries, they invoke economic and cultural factors. The economic factors cannot be said to account for everything. Cultural factors come into play and it can be perceived that link with religion is crucial; because the four main religions present in that part of the world (islam, catholicism, judaism and protestantism) exhibit differents behaviours vis-a-vis insurance and the concepts underlying itDate
2003-01-01Type
Artículos y CapítulosIdentifier
oai:documentacion.mapfre.es:55143http://www.mapfre.es/documentacion/publico/i18n/consulta/registro.cmd?id=55143