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玫琳凯@她创业项目创造[MARY KAY: THE SENSATION AND TRANSCENDENCE OF @HER ENTREPRENEURSHIP PROGRAM]

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玫琳凯她创业项目创造.pdf
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Author(s)
王, 秋蓉
Keywords
玫琳凯
社会创新
责任竞争力
经济导刊
传承保护
企业发展战略
企业使命
传统手工艺
商业世界
中国妇女
GE Subjects
Economic ethics
Business ethics

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URI
http://hdl.handle.net/20.500.12424/159737
Abstract
经典的创造不一定要有传奇的过程,而在于用心、用智、用爱。2月2日,@她创业项目历经4年收官,这个促进云南女性参与文化产业的项目就是一个有可能成为CSR经典的项目。看似只有2650名彝族绣女受益的项目,当日结项总结会却吸引了减贫、性别平等、社会治理、文化产业、PPP与社会创新等领域的专家学者,他们在项目中看到了什么?
Date
2016-03
Type
Article
Copyright/License
With permission of the license/copyright holder
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