AbstractA fair business demands a moral responsibility of those who get involved in this field. Theright conscience and good will influence much in the process of taking responsibility for thedevelopment of a good business. The basic values, such as goodness, truth, and honesty, areessential elements for modern people to run a business. Traditional perspective of moralresponsibility shows us the importance of this value in a business world. How can we developthe value of moral responsibility?