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Supported and unsupported claims in medicinal drug advertisements in Indian medical journals

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Author(s)
Dhanaraj, Ethiraj
Nigam, Aditi
Bagani, Sanjay
Singh, Himmat
Keywords
unsupported claims
advertisements
medicinal drug
Indian medical journals
GE Subjects
Political ethics
Cultural ethics
Media/communication/information ethics
Bioethics
Medical ethics

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URI
http://hdl.handle.net/20.500.12424/230795
Abstract
"The study assessed 292 supported and unsupported claims in 102 medicinal drug advertisements across 15 Indian medical journals published in 2009. WHO ethical criteria for medicinal drug promotion were applied. None of the advertisements satisfied all the WHO criteria. Safe prescribing information on major adverse drug reactions, contraindications and warnings was provided in only 19 advertisements"
Date
2011
Type
Article
Copyright/License
With permission of the license/copyright holder
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