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Components of a global mindset
Paul, Karen Meyskens, Moriah Robbins, Stephanie
Paul, Karen
Meyskens, Moriah
Robbins, Stephanie
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n10691.pdf
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Abstract
Managers working in an international environment must balance competing expectations where they must maintain the corporation’s social and ethical norms while being open to and adaptive to diverse cultural expectations. Currently, it is unknown whether these two components of a global mindset (sensitivity to corporate social performance (ESCSP) and crosscultural sensitivity (CCS) are convergent or divergent, or whether there is any association at all between them. This study was designed to fill a gap in the literature with the development of instruments used to measure the relationship between these two components. Factor analysis was used to generate valid and reliable scales based on a sample of 439 business students from two large public universities in the Southeastern United States. A positive relationship was found between ESCSP and CCS. This suggests that companies can find international managers who are sensitive to both corporate social performance standards and cultural values and norms. Furthermore, a number of significant demographic differences were found.
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2011
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With permission of the license/copyright holder